Post by jabom on Dec 30, 2023 12:12:39 GMT 8
Whether you are using email, or other means, all communications should be encrypted from end-to-end.. This is also a good preventative step against being pwned. Incorporate two-factor authentication. Adding this to your login or sign-up procedures introduces an extra layer of marketing security to your sites, channels, and apps. This is also essential on pages that require your clients or users to make payments or share any financial data. Require strong passwords. Most modern sites require users to create passwords that are a mixture of letters, numbers, and special symbols.
You should do the same too. links. This Job Function Email List one is well known but bears repeating as people still fall for this despite it being the oldest trick in the books. Strange or unknown links can turn out to be malicious. Educate customers. You can make posts on social media channels and send regular awareness emails warning customers of cyber attacks and how to safeguard their information. For example, most SaaS companies send emails telling subscribers never to share their passwords and OTPs with anyone, including their employees.
Warn customers of any data breach. Despite the best efforts, the worse may still happen. It’s important to quickly notify customers when there’s an attack and warn them. You should always state what countermeasures are being taken to beef up marketing security and, if possible, say what they can do to protect or mitigate the risks on their end. Invest in regular cybersecurity training. The threats will keep evolving, so you must do the same.
You should do the same too. links. This Job Function Email List one is well known but bears repeating as people still fall for this despite it being the oldest trick in the books. Strange or unknown links can turn out to be malicious. Educate customers. You can make posts on social media channels and send regular awareness emails warning customers of cyber attacks and how to safeguard their information. For example, most SaaS companies send emails telling subscribers never to share their passwords and OTPs with anyone, including their employees.
Warn customers of any data breach. Despite the best efforts, the worse may still happen. It’s important to quickly notify customers when there’s an attack and warn them. You should always state what countermeasures are being taken to beef up marketing security and, if possible, say what they can do to protect or mitigate the risks on their end. Invest in regular cybersecurity training. The threats will keep evolving, so you must do the same.